| Yesterday (2024-09-04) | Previous Day (2024-09-03) | Last Year (same dow) |
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Total Reservations | 44 | 48 | 29 |
New Guests (%) | 53.6% | 39.5% | 42.9% |
Avg Booking Window | 39 | 51 | 21 |
Avg Length of Stay | 2.9 | 3.3 | 3.2 |
Total Nights Booked | 81 | 124 | 68 |
Avg Rent (AHR) | $1056 | $1524 | $1025 |
Gross Rent Booked | $29565 | $57897 | $21533 |
Sources | Airbnb | 2 (7.1%) | Call | 25 (89.3%) | Vrbo | 1 (3.6%) |
| Airbnb | 5 (13.2%) | Call | 31 (81.6%) | Vrbo | 2 (5.3%) |
| Airbnb | 4 (19%) | Call | 5 (23.8%) | Web | 12 (57.1%) |
|
Campaigns | AAA Member | 3 (10.7%) | AARP Members | 2 (7.1%) | Airbnb Channel | 2 (7.1%) | Employee Reservation with No Vacation Credit Used | 2 (7.1%) | Military Member | 3 (10.7%) | Online Booking | 8 (28.6%) | Passport at the Beach | 1 (3.6%) | Seabrook Office Reservation | 5 (17.9%) | VRBO | 1 (3.6%) | Wedding | 1 (3.6%) |
| 2MOREINFALL24 | 3 (7.9%) | AAA Member | 3 (7.9%) | Airbnb Channel | 5 (13.2%) | Military Member | 2 (5.3%) | Online Booking | 21 (55.3%) | Seabrook Office Reservation | 2 (5.3%) | VRBO | 2 (5.3%) |
| AAA Member | 1 (4.8%) | Airbnb Channel | 4 (19%) | Grays Harbor Residents | 1 (4.8%) | Online Booking | 12 (57.1%) | Seabrook Office Reservation | 3 (14.3%) |
|
Travel Distance | <100 miles | 13 (46.4%) | <150 miles | 8 (28.6%) | <250 miles | 1 (3.6%) | Local | 2 (7.1%) | Unknown | 4 (14.3%) |
| <100 miles | 19 (50%) | <150 miles | 8 (21.1%) | <250 miles | 1 (2.6%) | Other | 3 (7.9%) | Unknown | 7 (18.4%) |
| <100 miles | 8 (38.1%) | <150 miles | 5 (23.8%) | >500 miles | 2 (9.5%) | Other | 1 (4.8%) | Unknown | 5 (23.8%) |
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States (Top 10) | Washington | 24 (85.7%) | Unknown | 4 (14.3%) | Other | 0 (0%) |
| Washington | 27 (71.1%) | Unknown | 7 (18.4%) | Other | 0 (0%) | Oregon | 1 (2.6%) |
| Washington | 13 (61.9%) | Unknown | 5 (23.8%) | Minnesota | 1 (4.8%) | Other | 0 (0%) | Arizona | 1 (4.8%) |
|
Booking Window | 0-7 days | 13 | 7-14 days | 1 | 14-21 days | 2 | 21-60 days | 8 | 60+ days | 4 |
| 0-7 days | 11 | 7-14 days | 1 | 14-21 days | 4 | 21-60 days | 9 | 60+ days | 13 |
| 0-7 days | 8 | 7-14 days | 2 | 14-21 days | 2 | 21-60 days | 8 | 60+ days | 1 |
|
Previous Stay Count | New Guest | 15 | 1 Stay | 4 | 2-5 Stays | 4 | 5+ Stays | 5 |
| New Guest | 15 | 1 Stay | 9 | 2-5 Stays | 11 | 5+ Stays | 3 |
| New Guest | 9 | 1 Stay | 4 | 2-5 Stays | 4 | 5+ Stays | 4 |
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| Past 7 Days (2024-08-29-2024-09-04) | Previous 7 Days (2024-08-22-2024-08-28) | Same Days Last Year |
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Total Reservations | 279 | 272 | 209 |
New Guests (%) | 48.3% | 49% | 47.1% |
Avg Booking Window | 62 | 59 | 42 |
Avg Length of Stay | 3.3 | 2.9 | 3.1 |
Total Nights Booked | 692 | 586 | 470 |
Avg Rent (AHR) | $1442 | $1116 | $1424 |
Gross Rent Booked | $304320 | $223197 | $217802 |
Sources | Airbnb | 25 (11.8%) | Booking.com | 2 (0.9%) | Call | 176 (83.4%) | Vrbo | 8 (3.8%) |
| Airbnb | 22 (11%) | Booking.com | 2 (1%) | Call | 167 (83.5%) | HVMI | 1 (0.5%) | Vrbo | 8 (4%) |
| Airbnb | 11 (7.2%) | Call | 41 (26.8%) | Vrbo | 9 (5.9%) | Web | 92 (60.1%) |
|
Campaigns | 2MOREINFALL24 | 8 (3.8%) | AAA Member | 16 (7.6%) | AARP Members | 4 (1.9%) | Airbnb Channel | 25 (11.8%) | Booking.com | 2 (0.9%) | Employee Reservation - Vacation Credit Used | 1 (0.5%) | Employee Reservation with No Vacation Credit Used | 3 (1.4%) | First Time Guest Discounted Rent | 1 (0.5%) | Military Member | 9 (4.3%) | Online Booking | 111 (52.6%) | Passport at the Beach | 8 (3.8%) | Seabrook Office Reservation | 12 (5.7%) | VRBO | 8 (3.8%) | Wedding | 3 (1.4%) |
| 2MOREINFALL24 | 10 (5%) | AAA Member | 7 (3.5%) | Airbnb Channel | 22 (11%) | Booking.com | 2 (1%) | Corporate Event | 2 (1%) | Employee Reservation with No Vacation Credit Used | 1 (0.5%) | Grays Harbor Residents | 1 (0.5%) | Marriott Homes and Villas | 1 (0.5%) | Military Member | 5 (2.5%) | Online Booking | 115 (57.5%) | Passport at the Beach | 4 (2%) | Private Event | 1 (0.5%) | Seabrook Office Reservation | 7 (3.5%) | VRBO | 8 (4%) | Wedding | 12 (6%) | Willis Creative & PR Collective Contract stays | 2 (1%) |
| AAA Member | 11 (7.2%) | AARP Members | 5 (3.3%) | Airbnb Channel | 11 (7.2%) | Amazon Beach Time | 1 (0.7%) | Grays Harbor Residents | 1 (0.7%) | Military Member | 5 (3.3%) | Online Booking | 91 (59.5%) | Passport at the Beach | 2 (1.3%) | Seabrook Office Reservation | 16 (10.5%) | The 'Ber Months Bonus (Fall 2023 Value Add 3 for 2) | 1 (0.7%) | VRBO | 9 (5.9%) |
|
Travel Distance | <100 miles | 96 (45.5%) | <150 miles | 37 (17.5%) | <250 miles | 6 (2.8%) | <500 miles | 1 (0.5%) | >500 miles | 16 (7.6%) | Local | 6 (2.8%) | Other | 13 (6.2%) | Unknown | 36 (17.1%) |
| <100 miles | 99 (49.5%) | <150 miles | 39 (19.5%) | <250 miles | 7 (3.5%) | <500 miles | 5 (2.5%) | >500 miles | 15 (7.5%) | Local | 2 (1%) | Other | 5 (2.5%) | Unknown | 28 (14%) |
| <100 miles | 87 (56.9%) | <150 miles | 22 (14.4%) | <250 miles | 4 (2.6%) | >500 miles | 7 (4.6%) | Local | 3 (2%) | Other | 14 (9.2%) | Unknown | 16 (10.5%) |
|
States (Top 10) | Washington | 138 (65.4%) | Unknown | 36 (17.1%) | Other | 4 (1.9%) | Oregon | 8 (3.8%) | California | 3 (1.4%) | Indiana | 2 (0.9%) | Utah | 2 (0.9%) | Maryland | 2 (0.9%) | Texas | 2 (0.9%) | Colorado | 1 (0.5%) |
| Washington | 149 (74.5%) | Unknown | 28 (14%) | Other | 2 (1%) | California | 4 (2%) | Oregon | 3 (1.5%) | Montana | 2 (1%) | Arizona | 2 (1%) | Texas | 2 (1%) | Colorado | 2 (1%) | Alaska | 1 (0.5%) |
| Washington | 115 (75.2%) | Unknown | 16 (10.5%) | Other | 0 (0%) | California | 2 (1.3%) | Colorado | 2 (1.3%) | Montana | 1 (0.7%) | Nevada | 1 (0.7%) | Minnesota | 1 (0.7%) | Oregon | 1 (0.7%) |
|
Booking Window | 0-7 days | 53 | 7-14 days | 9 | 14-21 days | 26 | 21-60 days | 64 | 60+ days | 59 |
| 0-7 days | 31 | 7-14 days | 28 | 14-21 days | 17 | 21-60 days | 81 | 60+ days | 43 |
| 0-7 days | 51 | 7-14 days | 23 | 14-21 days | 10 | 21-60 days | 40 | 60+ days | 29 |
|
Previous Stay Count | New Guest | 102 | 1 Stay | 39 | 2-5 Stays | 45 | 5+ Stays | 25 |
| New Guest | 98 | 1 Stay | 34 | 2-5 Stays | 51 | 5+ Stays | 17 |
| New Guest | 72 | 1 Stay | 25 | 2-5 Stays | 35 | 5+ Stays | 21 |
|
| Past 30 Days 2024-08-06-2024-09-04 | Previous 30 Days 2024-07-07-2024-08-05 | Same Days Last Year |
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Total Reservations | 1266 | 1701 | 1288 |
New Guests (%) | 51.1% | 55.7% | 44.3% |
Avg Booking Window | 71 | 46 | 52 |
Avg Length of Stay | 3.1 | 3 | 3.1 |
Total Nights Booked | 2877 | 4128 | 3032 |
Avg Rent (AHR) | $1410 | $1242 | $1512 |
Gross Rent Booked | $1295876 | $1694468 | $1477096 |
Sources | Airbnb | 110 (12%) | Booking.com | 8 (0.9%) | Call | 763 (83%) | HVMI | 3 (0.3%) | Vrbo | 35 (3.8%) |
| Airbnb | 224 (16.4%) | Booking.com | 9 (0.7%) | Call | 1052 (77.1%) | HVMI | 7 (0.5%) | Vrbo | 72 (5.3%) |
| Airbnb | 70 (7.2%) | Call | 220 (22.5%) | Vrbo | 47 (4.8%) | Web | 640 (65.5%) |
|
Campaigns | 2MOREINFALL24 | 42 (4.6%) | AAA Member | 36 (3.9%) | AARP Members | 4 (0.4%) | Airbnb Channel | 110 (12%) | Beach Home Discovery Program | 2 (0.2%) | Booking.com | 8 (0.9%) | Corporate Event | 14 (1.5%) | Employee Reservation - Vacation Credit Used | 2 (0.2%) | Employee Reservation with No Vacation Credit Used | 4 (0.4%) | First Time Guest Discounted Rent | 7 (0.8%) | Grays Harbor Residents | 4 (0.4%) | Grays Harbor Shoulder Season 25% Rent Discount | 1 (0.1%) | Marriott Homes and Villas | 3 (0.3%) | Military Member | 26 (2.8%) | Online Booking | 485 (52.8%) | Partial Comp | 1 (0.1%) | Passport at the Beach | 18 (2%) | Private Event | 2 (0.2%) | Seabrook Office Reservation | 65 (7.1%) | Selection Appointment Sales Team | 2 (0.2%) | VRBO | 35 (3.8%) | Wedding | 45 (4.9%) | Willis Creative & PR Collective Contract stays | 3 (0.3%) |
| 2MOREINFALL24 | 16 (1.2%) | AAA Member | 11 (0.8%) | Airbnb Channel | 224 (16.4%) | Auction Stay Donated by Seabrook | 1 (0.1%) | Beach Home Discovery Program | 2 (0.1%) | Booking.com | 9 (0.7%) | Corporate Event | 20 (1.5%) | Employee Reservation - Vacation Credit Used | 2 (0.1%) | Employee Reservation with No Vacation Credit Used | 1 (0.1%) | First Time Guest Discounted Rent | 17 (1.2%) | Grays Harbor Residents | 5 (0.4%) | Grays Harbor Shoulder Season 25% Rent Discount | 1 (0.1%) | Influencer / Writer / Content Creator Comp Stay via PR Request | 1 (0.1%) | Marriott Homes and Villas | 7 (0.5%) | Military Member | 32 (2.3%) | Online Booking | 796 (58.4%) | Partial Comp | 1 (0.1%) | Passport at the Beach | 5 (0.4%) | Private Event | 2 (0.1%) | Seabrook Event | 1 (0.1%) | Seabrook Office Reservation | 118 (8.7%) | VRBO | 72 (5.3%) | Wedding | 15 (1.1%) | Willis Creative & PR Collective Contract stays | 5 (0.4%) |
| AAA Member | 26 (2.7%) | AARP Members | 14 (1.4%) | Airbnb Channel | 70 (7.2%) | Amazon Beach Time | 2 (0.2%) | Booked Guest Communications | 1 (0.1%) | Corporate Event | 17 (1.7%) | Grays Harbor Residents | 6 (0.6%) | Military Member | 31 (3.2%) | Online Booking | 637 (65.2%) | Passport at the Beach | 6 (0.6%) | Seabrook Office Reservation | 110 (11.3%) | The 'Ber Months Bonus (Fall 2023 Value Add 3 for 2) | 3 (0.3%) | VRBO | 47 (4.8%) | Wedding | 7 (0.7%) |
|
Travel Distance | <100 miles | 427 (46.5%) | <150 miles | 178 (19.4%) | <250 miles | 27 (2.9%) | <500 miles | 11 (1.2%) | >500 miles | 61 (6.6%) | Local | 12 (1.3%) | Other | 52 (5.7%) | Unknown | 151 (16.4%) |
| <100 miles | 651 (47.7%) | <150 miles | 253 (18.5%) | <250 miles | 32 (2.3%) | <500 miles | 20 (1.5%) | >500 miles | 52 (3.8%) | Local | 13 (1%) | Other | 69 (5.1%) | Unknown | 274 (20.1%) |
| <100 miles | 527 (53.9%) | <150 miles | 187 (19.1%) | <250 miles | 20 (2%) | <500 miles | 11 (1.1%) | >500 miles | 39 (4%) | Local | 18 (1.8%) | Other | 63 (6.4%) | Unknown | 112 (11.5%) |
|
States (Top 10) | Washington | 631 (68.7%) | Unknown | 151 (16.4%) | Other | 26 (2.8%) | Oregon | 24 (2.6%) | California | 12 (1.3%) | Illinois | 6 (0.7%) | Texas | 6 (0.7%) | Arizona | 4 (0.4%) | Colorado | 4 (0.4%) | Montana | 3 (0.3%) |
| Washington | 922 (67.6%) | Unknown | 274 (20.1%) | Other | 24 (1.8%) | Oregon | 37 (2.7%) | California | 14 (1%) | Idaho | 10 (0.7%) | Arizona | 4 (0.3%) | Virginia | 4 (0.3%) | Illinois | 3 (0.2%) | Florida | 3 (0.2%) |
| Washington | 740 (75.7%) | Unknown | 112 (11.5%) | Other | 18 (1.8%) | Oregon | 22 (2.3%) | California | 7 (0.7%) | Colorado | 5 (0.5%) | Utah | 4 (0.4%) | Florida | 2 (0.2%) | Montana | 2 (0.2%) | Nevada | 2 (0.2%) |
|
Booking Window | 0-7 days | 141 | 7-14 days | 91 | 14-21 days | 105 | 21-60 days | 321 | 60+ days | 261 |
| 0-7 days | 230 | 7-14 days | 144 | 14-21 days | 184 | 21-60 days | 619 | 60+ days | 187 |
| 0-7 days | 292 | 7-14 days | 169 | 14-21 days | 79 | 21-60 days | 222 | 60+ days | 215 |
|
Previous Stay Count | New Guest | 470 | 1 Stay | 155 | 2-5 Stays | 210 | 5+ Stays | 84 |
| New Guest | 760 | 1 Stay | 247 | 2-5 Stays | 259 | 5+ Stays | 98 |
| New Guest | 433 | 1 Stay | 172 | 2-5 Stays | 252 | 5+ Stays | 120 |
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