| Yesterday (2025-02-08) | Previous Day (2025-02-07) | Last Year (same dow) |
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Total Reservations | 42 | 38 | 66 |
New Guests (%) | 51.5% | 42.3% | 48.3% |
Avg Booking Window | 69 | 43 | 61 |
Avg Length of Stay | 3.4 | 3.2 | 3.3 |
Total Nights Booked | 112 | 82 | 197 |
Avg Rent (AHR) | $1545 | $1167 | $1199 |
Gross Rent Booked | $50992 | $30332 | $71922 |
Sources | Airbnb | 4 (12.1%) | Call | 27 (81.8%) | Vrbo | 2 (6.1%) |
| Airbnb | 3 (11.5%) | Call | 23 (88.5%) |
| Airbnb | 6 (10%) | Call | 19 (31.7%) | Vrbo | 3 (5%) | Web | 32 (53.3%) |
|
Campaigns | AAA Member | 2 (6.1%) | Airbnb Channel | 4 (12.1%) | Beachside Author Series | 1 (3%) | FROSTY3FOR2 - Marketing Promo | 1 (3%) | Grays Harbor Residents | 1 (3%) | Online Booking | 21 (63.6%) | Seabrook Windermere Referrals | 1 (3%) | VRBO | 2 (6.1%) |
| AAA Member | 1 (3.8%) | AARP Members | 1 (3.8%) | Airbnb Channel | 3 (11.5%) | Online Booking | 19 (73.1%) | Passport at the Beach | 1 (3.8%) | Seabrook Office Reservation | 1 (3.8%) |
| AAA Member | 1 (1.7%) | Airbnb Channel | 6 (10%) | Corporate Event | 5 (8.3%) | One More in 24 - 3FOR2 | 28 (46.7%) | Online Booking | 13 (21.7%) | Seabrook Office Reservation | 1 (1.7%) | VRBO | 3 (5%) | Wedding | 3 (5%) |
|
Travel Distance | <100 miles | 18 (54.5%) | <150 miles | 6 (18.2%) | >500 miles | 2 (6.1%) | Local | 3 (9.1%) | Other | 1 (3%) | Unknown | 3 (9.1%) |
| <100 miles | 13 (50%) | <150 miles | 8 (30.8%) | <500 miles | 2 (7.7%) | Unknown | 3 (11.5%) |
| <100 miles | 17 (28.3%) | <150 miles | 25 (41.7%) | <250 miles | 1 (1.7%) | <500 miles | 1 (1.7%) | >500 miles | 2 (3.3%) | Other | 3 (5%) | Unknown | 11 (18.3%) |
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States (Top 10) | Washington | 27 (81.8%) | Unknown | 3 (9.1%) | Other | 0 (0%) | Colorado | 1 (3%) | California | 1 (3%) |
| Washington | 23 (88.5%) | Unknown | 3 (11.5%) | Other | 0 (0%) |
| Washington | 38 (63.3%) | Unknown | 11 (18.3%) | Oregon | 5 (8.3%) | Other | 0 (0%) | Idaho | 1 (1.7%) | Colorado | 1 (1.7%) | California | 1 (1.7%) |
|
Booking Window | 0-7 days | 11 | 7-14 days | 4 | 14-21 days | 1 | 21-60 days | 4 | 60+ days | 13 |
| 0-7 days | 3 | 7-14 days | 10 | 14-21 days | 3 | 21-60 days | 5 | 60+ days | 5 |
| 0-7 days | 6 | 7-14 days | 5 | 14-21 days | 12 | 21-60 days | 18 | 60+ days | 19 |
|
Previous Stay Count | New Guest | 17 | 1 Stay | 1 | 2-5 Stays | 10 | 5+ Stays | 5 |
| New Guest | 11 | 1 Stay | 3 | 2-5 Stays | 6 | 5+ Stays | 6 |
| New Guest | 29 | 1 Stay | 3 | 2-5 Stays | 23 | 5+ Stays | 5 |
|
| Past 7 Days (2025-02-02-2025-02-08) | Previous 7 Days (2025-01-26-2025-02-01) | Same Days Last Year |
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Total Reservations | 282 | 241 | 449 |
New Guests (%) | 50.5% | 45.7% | 45.9% |
Avg Booking Window | 67 | 68 | 59 |
Avg Length of Stay | 3.4 | 3.5 | 3.3 |
Total Nights Booked | 694 | 615 | 1149 |
Avg Rent (AHR) | $1676 | $1703 | $1396 |
Gross Rent Booked | $345302 | $298091 | $480344 |
Sources | Airbnb | 14 (6.8%) | Call | 183 (88.8%) | Vrbo | 9 (4.4%) |
| Airbnb | 10 (5.7%) | Booking.com | 1 (0.6%) | Call | 157 (89.7%) | Vrbo | 7 (4%) |
| Airbnb | 50 (14.5%) | Call | 63 (18.3%) | Vrbo | 12 (3.5%) | Web | 219 (63.7%) |
|
Campaigns | AAA Member | 12 (5.8%) | AARP Members | 1 (0.5%) | Airbnb Channel | 14 (6.8%) | Beachside Author Series | 1 (0.5%) | DIG24 - BOGO | 1 (0.5%) | FROSTY3FOR2 - Marketing Promo | 2 (1%) | Gift Certificate Bookings | 2 (1%) | Grays Harbor Residents | 1 (0.5%) | Hood To Coast 2025 | 3 (1.5%) | Military Member | 5 (2.4%) | Online Booking | 134 (65%) | Passport at the Beach | 6 (2.9%) | Seabrook Office Reservation | 9 (4.4%) | Seabrook Windermere Referrals | 1 (0.5%) | VRBO | 9 (4.4%) | Wedding | 2 (1%) | Windermere 2025 | 3 (1.5%) |
| AAA Member | 4 (2.3%) | AARP Members | 2 (1.1%) | Airbnb Channel | 10 (5.7%) | Auction Stay Donated by Seabrook | 1 (0.6%) | Beach Home Discovery Program | 1 (0.6%) | Beachside Author Series | 1 (0.6%) | Booking.com | 1 (0.6%) | Corporate Event | 3 (1.7%) | Employee Reservation - Vacation Credit Used | 1 (0.6%) | Employee Reservation with No Vacation Credit Used | 2 (1.1%) | FROSTY3FOR2 - Marketing Promo | 9 (5.1%) | Gift Certificate Bookings | 8 (4.6%) | Homeowner Event | 1 (0.6%) | Military Member | 3 (1.7%) | Online Booking | 107 (61.1%) | Partial Comp | 1 (0.6%) | Passport at the Beach | 2 (1.1%) | Seabrook Event | 3 (1.7%) | Seabrook Office Reservation | 6 (3.4%) | VRBO | 7 (4%) | Wedding | 2 (1.1%) |
| AAA Member | 7 (2%) | Airbnb Channel | 50 (14.5%) | Corporate Event | 6 (1.7%) | DIG24 - BOGO | 2 (0.6%) | Grays Harbor Shoulder Season 25% Rent Discount | 2 (0.6%) | Military Member | 11 (3.2%) | One More in 24 - 3FOR2 | 120 (34.9%) | Online Booking | 115 (33.4%) | Seabrook Office Reservation | 12 (3.5%) | VRBO | 12 (3.5%) | Wedding | 7 (2%) |
|
Travel Distance | <100 miles | 122 (59.2%) | <150 miles | 40 (19.4%) | <250 miles | 1 (0.5%) | <500 miles | 6 (2.9%) | >500 miles | 8 (3.9%) | Local | 4 (1.9%) | Other | 9 (4.4%) | Unknown | 16 (7.8%) |
| <100 miles | 94 (53.7%) | <150 miles | 39 (22.3%) | <250 miles | 4 (2.3%) | <500 miles | 2 (1.1%) | >500 miles | 3 (1.7%) | Local | 7 (4%) | Other | 7 (4%) | Unknown | 19 (10.9%) |
| <100 miles | 141 (41%) | <150 miles | 100 (29.1%) | <250 miles | 5 (1.5%) | <500 miles | 3 (0.9%) | >500 miles | 13 (3.8%) | Local | 4 (1.2%) | Other | 19 (5.5%) | Unknown | 59 (17.2%) |
|
States (Top 10) | Washington | 168 (81.6%) | Unknown | 16 (7.8%) | Other | 2 (1%) | Oregon | 4 (1.9%) | Florida | 2 (1%) | Colorado | 1 (0.5%) | Arizona | 1 (0.5%) | Idaho | 1 (0.5%) | Tennessee | 1 (0.5%) | Illinois | 1 (0.5%) |
| Washington | 142 (81.1%) | Unknown | 19 (10.9%) | Other | 0 (0%) | Oregon | 4 (2.3%) | Pennsylvania | 1 (0.6%) | Arizona | 1 (0.6%) | California | 1 (0.6%) |
| Washington | 232 (67.4%) | Unknown | 59 (17.2%) | Other | 5 (1.5%) | Oregon | 18 (5.2%) | Colorado | 2 (0.6%) | Texas | 2 (0.6%) | Idaho | 2 (0.6%) | California | 2 (0.6%) | Montana | 2 (0.6%) | Florida | 1 (0.3%) |
|
Booking Window | 0-7 days | 25 | 7-14 days | 39 | 14-21 days | 20 | 21-60 days | 39 | 60+ days | 83 |
| 0-7 days | 14 | 7-14 days | 17 | 14-21 days | 39 | 21-60 days | 30 | 60+ days | 75 |
| 0-7 days | 31 | 7-14 days | 62 | 14-21 days | 45 | 21-60 days | 101 | 60+ days | 105 |
|
Previous Stay Count | New Guest | 104 | 1 Stay | 32 | 2-5 Stays | 53 | 5+ Stays | 17 |
| New Guest | 80 | 1 Stay | 28 | 2-5 Stays | 39 | 5+ Stays | 28 |
| New Guest | 158 | 1 Stay | 60 | 2-5 Stays | 91 | 5+ Stays | 35 |
|
| Past 30 Days 2025-01-10-2025-02-08 | Previous 30 Days 2024-12-11-2025-01-09 | Same Days Last Year |
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Total Reservations | 1209 | 965 | 1556 |
New Guests (%) | 45% | 40.1% | 43.3% |
Avg Booking Window | 68 | 69 | 72 |
Avg Length of Stay | 3.4 | 3.3 | 3.5 |
Total Nights Booked | 2946 | 2235 | 3783 |
Avg Rent (AHR) | $1678 | $1570 | $1563 |
Gross Rent Booked | $1464907 | $1066121 | $1679793 |
Sources | Airbnb | 59 (6.8%) | Booking.com | 2 (0.2%) | Call | 778 (89.1%) | Vrbo | 34 (3.9%) |
| Airbnb | 60 (8.8%) | Call | 598 (88.1%) | Vrbo | 21 (3.1%) |
| Airbnb | 131 (12.2%) | Call | 222 (20.7%) | Vrbo | 35 (3.3%) | Web | 687 (63.9%) |
|
Campaigns | 3FOR2FALL - 2024 | 5 (0.6%) | AAA Member | 41 (4.7%) | AARP Members | 6 (0.7%) | Airbnb Channel | 59 (6.8%) | Auction Stay Donated by Seabrook | 1 (0.1%) | Beach Home Discovery Program | 3 (0.3%) | Beachside Author Series | 3 (0.3%) | Booking.com | 2 (0.2%) | Corporate Event | 3 (0.3%) | DIG24 - BOGO | 7 (0.8%) | Employee Reservation - Vacation Credit Used | 1 (0.1%) | Employee Reservation with No Vacation Credit Used | 2 (0.2%) | Executive Leadership Requested Comp or partial comp | 1 (0.1%) | FROSTY3FOR2 - Marketing Promo | 56 (6.4%) | Gift Certificate Bookings | 21 (2.4%) | Grays Harbor Residents | 2 (0.2%) | Homeowner Event | 1 (0.1%) | Hood To Coast 2025 | 7 (0.8%) | Influencer / Writer / Content Creator Comp Stay via PR Request | 1 (0.1%) | Military Member | 17 (1.9%) | Online Booking | 506 (58%) | Partial Comp | 1 (0.1%) | Passport at the Beach | 24 (2.7%) | Seabrook Event | 8 (0.9%) | Seabrook Office Reservation | 33 (3.8%) | Seabrook Windermere Referrals | 3 (0.3%) | VRBO | 34 (3.9%) | WELCOMEBACK | 2 (0.2%) | Wedding | 12 (1.4%) | Willis Creative & PR Collective Contract stays | 1 (0.1%) | Windermere 2025 | 10 (1.1%) |
| 3FOR2FALL - 2024 | 53 (7.8%) | AAA Member | 19 (2.8%) | AARP Members | 4 (0.6%) | Airbnb Channel | 60 (8.8%) | Comp Requested - Trade For Work In Seabrook | 1 (0.1%) | Corporate Event | 4 (0.6%) | Cyber Monday 2024 (CYBERMONDAY2024) | 1 (0.1%) | DIG24 - BOGO | 4 (0.6%) | Employee Reservation - Vacation Credit Used | 1 (0.1%) | Employee Reservation with No Vacation Credit Used | 1 (0.1%) | FROSTY3FOR2 - Marketing Promo | 6 (0.9%) | Gift Certificate Bookings | 23 (3.4%) | Grays Harbor Shoulder Season 25% Rent Discount | 1 (0.1%) | Military Member | 15 (2.2%) | Online Booking | 405 (59.6%) | Partial Comp | 1 (0.1%) | Passport at the Beach | 9 (1.3%) | Private Event | 1 (0.1%) | Seabrook Event | 2 (0.3%) | Seabrook Office Reservation | 36 (5.3%) | Seabrook Windermere Referrals | 1 (0.1%) | Selection Appointment Sales Team | 2 (0.3%) | VRBO | 21 (3.1%) | WELCOMEBACK | 3 (0.4%) | Wedding | 4 (0.6%) | Windermere 2025 | 1 (0.1%) |
| AAA Member | 25 (2.3%) | AARP Members | 3 (0.3%) | Airbnb Channel | 131 (12.2%) | Corporate Event | 11 (1%) | DIG24 - BOGO | 7 (0.7%) | Grays Harbor Residents | 2 (0.2%) | Grays Harbor Shoulder Season 25% Rent Discount | 2 (0.2%) | Hood to Coast 2024 | 4 (0.4%) | Military Member | 29 (2.7%) | One More in 24 - 3FOR2 | 266 (24.7%) | Online Booking | 459 (42.7%) | Passport at the Beach | 4 (0.4%) | Private Event | 1 (0.1%) | Razor Clam Digging (Fall 2023) | 1 (0.1%) | Seabrook Office Reservation | 81 (7.5%) | VRBO | 35 (3.3%) | Wedding | 14 (1.3%) |
|
Travel Distance | <100 miles | 490 (56.1%) | <150 miles | 179 (20.5%) | <250 miles | 13 (1.5%) | <500 miles | 15 (1.7%) | >500 miles | 28 (3.2%) | Local | 15 (1.7%) | Other | 47 (5.4%) | Unknown | 86 (9.9%) |
| <100 miles | 363 (53.5%) | <150 miles | 147 (21.6%) | <250 miles | 15 (2.2%) | <500 miles | 8 (1.2%) | >500 miles | 14 (2.1%) | Local | 9 (1.3%) | Other | 36 (5.3%) | Unknown | 87 (12.8%) |
| <100 miles | 516 (48%) | <150 miles | 244 (22.7%) | <250 miles | 26 (2.4%) | <500 miles | 18 (1.7%) | >500 miles | 26 (2.4%) | Local | 17 (1.6%) | Other | 59 (5.5%) | Unknown | 169 (15.7%) |
|
States (Top 10) | Washington | 682 (78.1%) | Unknown | 86 (9.9%) | Other | 14 (1.6%) | Oregon | 28 (3.2%) | California | 6 (0.7%) | Florida | 2 (0.2%) | Maryland | 2 (0.2%) | Arizona | 2 (0.2%) | Colorado | 2 (0.2%) | Texas | 2 (0.2%) |
| Washington | 512 (75.4%) | Unknown | 87 (12.8%) | Other | 5 (0.7%) | Oregon | 29 (4.3%) | California | 4 (0.6%) | Idaho | 2 (0.3%) | Nebraska | 1 (0.1%) | Illinois | 1 (0.1%) | Oklahoma | 1 (0.1%) | Texas | 1 (0.1%) |
| Washington | 772 (71.8%) | Unknown | 169 (15.7%) | Other | 15 (1.4%) | Oregon | 45 (4.2%) | California | 3 (0.3%) | Texas | 3 (0.3%) | Montana | 3 (0.3%) | Florida | 2 (0.2%) | Colorado | 2 (0.2%) | District of Columbia | 2 (0.2%) |
|
Booking Window | 0-7 days | 133 | 7-14 days | 78 | 14-21 days | 87 | 21-60 days | 219 | 60+ days | 356 |
| 0-7 days | 116 | 7-14 days | 96 | 14-21 days | 43 | 21-60 days | 157 | 60+ days | 267 |
| 0-7 days | 94 | 7-14 days | 99 | 14-21 days | 114 | 21-60 days | 311 | 60+ days | 457 |
|
Previous Stay Count | New Guest | 393 | 1 Stay | 150 | 2-5 Stays | 226 | 5+ Stays | 104 |
| New Guest | 272 | 1 Stay | 139 | 2-5 Stays | 192 | 5+ Stays | 76 |
| New Guest | 465 | 1 Stay | 195 | 2-5 Stays | 297 | 5+ Stays | 118 |
|