Stats for 2025-04-01

Yesterday (2025-03-31)

Previous Day (2025-03-30)

Last Year (same dow)

Total Reservations

New Guests (%)

59.5%

60%

50%

Avg Booking Window

Avg Length of Stay

3.1

2.9

3.2

Total Nights Booked

233

114

129

Avg Rent (AHR)

$1224

$1220

$1481

Gross Rent Booked

$90573

$48792

$59235

Sources

Airbnb	13 (17.6%)
Call	57 (77%)
Vrbo	4 (5.4%)

Airbnb	8 (20%)
Call	27 (67.5%)
Vrbo	5 (12.5%)

Airbnb	3 (7.5%)
Call	15 (37.5%)
Web	22 (55%)

Campaigns

AAA Member	2 (2.7%)
Airbnb Channel	13 (17.6%)
Gift Certificate Bookings	2 (2.7%)
Influencer- SUITCASE10	1 (1.4%)
Online Booking	37 (50%)
Passport at the Beach	2 (2.7%)
SPRING10	10 (13.5%)
Seabrook Office Reservation	1 (1.4%)
VRBO	4 (5.4%)
Windermere Agent Stay	2 (2.7%)

AAA Member	1 (2.5%)
Airbnb Channel	8 (20%)
Online Booking	13 (32.5%)
SPRING10	8 (20%)
Seabrook Office Reservation	3 (7.5%)
VRBO	5 (12.5%)
WELCOMEBACK	1 (2.5%)
Windermere Agent Stay	1 (2.5%)

Lesa & Lisa Promo Influencer FABWA	1 (2.5%)
AAA Member	1 (2.5%)
Airbnb Channel	3 (7.5%)
DIG24 - BOGO	1 (2.5%)
Father's Day 2024	1 (2.5%)
Military Member	4 (10%)
Mother's Day 2024	1 (2.5%)
Online Booking	19 (47.5%)
Seabrook Office Reservation	9 (22.5%)

Travel Distance

<100 miles	33 (44.6%)
<150 miles	17 (23%)
<250 miles	3 (4.1%)
<500 miles	4 (5.4%)
>500 miles	1 (1.4%)
Local	1 (1.4%)
Other	1 (1.4%)
Unknown	14 (18.9%)

<100 miles	21 (52.5%)
<150 miles	7 (17.5%)
<500 miles	1 (2.5%)
Unknown	11 (27.5%)

<100 miles	20 (50%)
<150 miles	9 (22.5%)
<250 miles	1 (2.5%)
>500 miles	3 (7.5%)
Local	1 (2.5%)
Other	2 (5%)
Unknown	4 (10%)

States (Top 10)

Washington	54 (73%)
Unknown	14 (18.9%)
Oregon	3 (4.1%)
Other	0 (0%)
Missouri	1 (1.4%)
Idaho	1 (1.4%)

Washington	28 (70%)
Unknown	11 (27.5%)
Oregon	1 (2.5%)
Other	0 (0%)

Washington	31 (77.5%)
Unknown	4 (10%)
Other	0 (0%)
Utah	1 (2.5%)
New York	1 (2.5%)
California	1 (2.5%)

Booking Window

0-7 days	22
7-14 days	9
14-21 days	4
21-60 days	16
60+ days	23

0-7 days	12
7-14 days	3
14-21 days	4
21-60 days	11
60+ days	10

0-7 days	5
7-14 days	2
14-21 days	2
21-60 days	16
60+ days	15

Previous Stay Count

New Guest	44
1 Stay	9
2-5 Stays	15
5+ Stays	6

New Guest	24
1 Stay	7
2-5 Stays	8
5+ Stays	1

New Guest	20
1 Stay	6
2-5 Stays	12
5+ Stays	2

Past 7 Days (2025-03-31)

Past 7 Days (2025-03-25-2025-03-31)

Previous 7 Days (2025-03-18-2025-03-24)

Same Days Last Year

Total Reservations

452

412

375

New Guests (%)

50.5%

49.5%

46.6%

Avg Booking Window

Avg Length of Stay

3.2

3.3

3.4

Total Nights Booked

1183

1063

1040

Avg Rent (AHR)

$1287

$1467

$1309

Gross Rent Booked

$478652

$479866

$401949

Sources

Airbnb	48 (12.9%)
Booking.com	3 (0.8%)
Call	291 (78.2%)
HVMI	1 (0.3%)
Vrbo	29 (7.8%)

Airbnb	51 (15.6%)
Booking.com	1 (0.3%)
Call	260 (79.5%)
Vrbo	15 (4.6%)

Airbnb	52 (16.9%)
Call	53 (17.3%)
HVMI	2 (0.7%)
Vrbo	8 (2.6%)
Web	192 (62.5%)

Campaigns

AAA Member	8 (2.2%)
Airbnb Channel	48 (12.9%)
Book10 - Beachside Author Series 2025	4 (1.1%)
Booking.com	3 (0.8%)
Gift Certificate Bookings	2 (0.5%)
Hood To Coast 2025	1 (0.3%)
Influencer- SUITCASE10	1 (0.3%)
Influencer-TWB10	1 (0.3%)
Marriott Homes and Villas	1 (0.3%)
Military Member	6 (1.6%)
Online Booking	157 (42.2%)
Partial Comp	2 (0.5%)
Passport at the Beach	5 (1.3%)
SPRING10	81 (21.8%)
Savor Seabrook 2025	2 (0.5%)
Seabrook Office Reservation	11 (3%)
VRBO	29 (7.8%)
WELCOMEBACK	2 (0.5%)
Windermere Agent Stay	7 (1.9%)
Windermere Partner Referrals	1 (0.3%)

Influencer- SOUTH10	1 (0.3%)
AAA Member	13 (4%)
AARP Members	2 (0.6%)
Airbnb Channel	51 (15.6%)
Book10 - Beachside Author Series 2025	10 (3.1%)
Booking.com	1 (0.3%)
Comp - Trade For Work In Seabrook	1 (0.3%)
Employee Reservation - Vacation Credit Used	1 (0.3%)
Employee Reservation with No Vacation Credit Used	1 (0.3%)
Grays Harbor Residents	1 (0.3%)
Hood To Coast 2025	1 (0.3%)
Influencer- SUITCASE10	6 (1.8%)
Influencer- TWINS10	1 (0.3%)
Influencer-TWB10	3 (0.9%)
Military Member	6 (1.8%)
Online Booking	158 (48.3%)
Partial Comp	1 (0.3%)
Passport at the Beach	4 (1.2%)
SPRING10	31 (9.5%)
Seabrook Event	2 (0.6%)
Seabrook Office Reservation	8 (2.4%)
VRBO	15 (4.6%)
Wedding	1 (0.3%)
Windermere Agent Stay	5 (1.5%)
Windermere Group 2025	1 (0.3%)
Windermere Partner Referrals	2 (0.6%)

Lesa & Lisa Promo Influencer FABWA	3 (1%)
AAA Member	9 (2.9%)
Airbnb Channel	52 (16.9%)
DIG24 - BOGO	15 (4.9%)
Father's Day 2024	3 (1%)
Grays Harbor Residents	1 (0.3%)
Hood to Coast 2024	2 (0.7%)
King 5 - More in 24	1 (0.3%)
Marriott Homes and Villas	2 (0.7%)
Military Member	2 (0.7%)
Mother's Day 2024	4 (1.3%)
One More in 24 - 3FOR2	6 (2%)
Online Booking	168 (54.7%)
Passport at the Beach	2 (0.7%)
Seabrook Office Reservation	27 (8.8%)
VRBO	8 (2.6%)
Wedding	2 (0.7%)

Travel Distance

<100 miles	190 (51.1%)
<150 miles	78 (21%)
<250 miles	5 (1.3%)
<500 miles	13 (3.5%)
>500 miles	9 (2.4%)
Local	2 (0.5%)
Other	14 (3.8%)
Unknown	61 (16.4%)

<100 miles	147 (45%)
<150 miles	58 (17.7%)
<250 miles	11 (3.4%)
<500 miles	8 (2.4%)
>500 miles	13 (4%)
Local	5 (1.5%)
Other	26 (8%)
Unknown	59 (18%)

<100 miles	154 (50.2%)
<150 miles	59 (19.2%)
<250 miles	5 (1.6%)
<500 miles	1 (0.3%)
>500 miles	12 (3.9%)
Local	1 (0.3%)
Other	13 (4.2%)
Unknown	62 (20.2%)

States (Top 10)

Washington	277 (74.5%)
Unknown	61 (16.4%)
Other	1 (0.3%)
Oregon	7 (1.9%)
Idaho	4 (1.1%)
Utah	3 (0.8%)
Arizona	2 (0.5%)
Minnesota	1 (0.3%)
California	1 (0.3%)
Ohio	1 (0.3%)

Washington	213 (65.1%)
Unknown	59 (18%)
Other	6 (1.8%)
Oregon	14 (4.3%)
Florida	3 (0.9%)
Texas	2 (0.6%)
California	1 (0.3%)
Ohio	1 (0.3%)
Montana	1 (0.3%)
Virginia	1 (0.3%)

Washington	210 (68.4%)
Unknown	62 (20.2%)
Other	3 (1%)
Oregon	9 (2.9%)
Georgia	2 (0.7%)
Wisconsin	2 (0.7%)
California	2 (0.7%)
Ohio	2 (0.7%)
Illinois	1 (0.3%)
Arizona	1 (0.3%)

Booking Window

0-7 days	96
7-14 days	56
14-21 days	39
21-60 days	71
60+ days	110

0-7 days	58
7-14 days	37
14-21 days	64
21-60 days	67
60+ days	101

0-7 days	64
7-14 days	57
14-21 days	24
21-60 days	60
60+ days	102

Previous Stay Count

New Guest	188
1 Stay	68
2-5 Stays	88
5+ Stays	28

New Guest	162
1 Stay	54
2-5 Stays	78
5+ Stays	33

New Guest	143
1 Stay	59
2-5 Stays	87
5+ Stays	18

Past 30 Days

Past 30 Days 2025-03-02-2025-03-31

Previous 30 Days 2025-01-31-2025-03-01

Same Days Last Year

Total Reservations

1725

1131

1958

New Guests (%)

50.1%

45.3%

46.7%

Avg Booking Window

Avg Length of Stay

3.3

3.4

3.3

Total Nights Booked

4445

2743

5071

Avg Rent (AHR)

$1481

$1746

$1304

Gross Rent Booked

$2013217

$1398279

$2025013

Sources

Airbnb	193 (14.2%)
Booking.com	7 (0.5%)
Call	1087 (80%)
HVMI	2 (0.1%)
Vrbo	70 (5.2%)

Airbnb	55 (6.9%)
Booking.com	4 (0.5%)
Call	717 (89.5%)
HVMI	1 (0.1%)
Vrbo	23 (2.9%)
owner	1 (0.1%)

Airbnb	224 (14.4%)
Call	283 (18.2%)
HVMI	6 (0.4%)
Vrbo	51 (3.3%)
Web	989 (63.7%)

Campaigns

Influencer- SOUTH10	2 (0.1%)
AAA Member	63 (4.6%)
AARP Members	14 (1%)
Airbnb Channel	193 (14.2%)
Book10 - Beachside Author Series 2025	23 (1.7%)
Booking.com	7 (0.5%)
Comp - Trade For Work In Seabrook	1 (0.1%)
Employee Reservation - Vacation Credit Used	3 (0.2%)
Employee Reservation with No Vacation Credit Used	1 (0.1%)
First Time Guest Discounted Rent	1 (0.1%)
Gift Certificate Bookings	10 (0.7%)
Grays Harbor Residents	1 (0.1%)
Grays Harbor Shoulder Season 25% Rent Discount	1 (0.1%)
Hood To Coast 2025	6 (0.4%)
Influencer - yourbudnash	1 (0.1%)
Influencer- SUITCASE10	7 (0.5%)
Influencer- TWINS10	1 (0.1%)
Influencer-TWB10	6 (0.4%)
Marriott Homes and Villas	2 (0.1%)
Military Member	37 (2.7%)
Online Booking	670 (49.3%)
Partial Comp	3 (0.2%)
Passport at the Beach	23 (1.7%)
Private Event	1 (0.1%)
SPRING10	112 (8.2%)
Savor Seabrook 2025	2 (0.1%)
Seabrook Event	2 (0.1%)
Seabrook Office Reservation	45 (3.3%)
VRBO	70 (5.2%)
WELCOMEBACK	8 (0.6%)
Wedding	8 (0.6%)
Windermere Agent Stay	28 (2.1%)
Windermere Group 2025	3 (0.2%)
Windermere Partner Referrals	4 (0.3%)

AAA Member	44 (5.5%)
AARP Members	6 (0.7%)
Airbnb Channel	55 (6.9%)
Beach Home Discovery Program	2 (0.2%)
Beachside Author Series	1 (0.1%)
Book10 - Beachside Author Series 2025	7 (0.9%)
Booking.com	4 (0.5%)
CLAMDIG25	19 (2.4%)
Comp - Executive Leadership Requested	1 (0.1%)
DIG24 - BOGO	1 (0.1%)
Employee Reservation - Vacation Credit Used	1 (0.1%)
Employee Reservation with No Vacation Credit Used	1 (0.1%)
FROSTY3FOR2 - Marketing Promo	5 (0.6%)
Gift Certificate Bookings	19 (2.4%)
Grays Harbor Residents	1 (0.1%)
Hood To Coast 2025	7 (0.9%)
Marriott Homes and Villas	1 (0.1%)
Military Member	24 (3%)
None	1 (0.1%)
Online Booking	459 (57.3%)
Partial Comp	1 (0.1%)
Passport at the Beach	20 (2.5%)
Private Event	2 (0.2%)
SPRING10	1 (0.1%)
Seabrook Office Reservation	51 (6.4%)
VRBO	22 (2.7%)
WELCOMEBACK	1 (0.1%)
Wedding	19 (2.4%)
Windermere 2025	3 (0.4%)
Windermere Agent Stay	2 (0.2%)
Windermere Group 2025	12 (1.5%)
Windermere Partner Referrals	8 (1%)

Lesa & Lisa Promo Influencer ATRAVELINGTREAT	3 (0.2%)
Lesa & Lisa Promo Influencer FABWA	4 (0.3%)
PR Influencer Revenue	1 (0.1%)
AAA Member	39 (2.5%)
AARP Members	5 (0.3%)
Airbnb Channel	224 (14.4%)
Auction Stay Donated by Seabrook	1 (0.1%)
Beach Home Discovery Program	2 (0.1%)
Corporate Event	14 (0.9%)
DIG24 - BOGO	48 (3.1%)
Employee Reservation - Vacation Credit Used	1 (0.1%)
Executive Leadership Requested Comp or partial comp	1 (0.1%)
Father's Day 2024	3 (0.2%)
Gift Certificate Bookings	1 (0.1%)
Grays Harbor Residents	1 (0.1%)
Grays Harbor Shoulder Season 25% Rent Discount	3 (0.2%)
Hood to Coast 2024	5 (0.3%)
King 5 - More in 24	3 (0.2%)
Lesa & Lisa Promo Danielle 10	9 (0.6%)
Lisa Willis Promo Sera10	4 (0.3%)
Marriott Homes and Villas	6 (0.4%)
Military Member	33 (2.1%)
Mother's Day 2024	7 (0.5%)
One More in 24 - 3FOR2	181 (11.7%)
Online Booking	778 (50.1%)
Passport at the Beach	5 (0.3%)
Private Event	1 (0.1%)
Sales Broker	2 (0.1%)
Seabrook Office Reservation	97 (6.2%)
Selection Appointment Sales Team	1 (0.1%)
VRBO	51 (3.3%)
Wedding	19 (1.2%)

Travel Distance

<100 miles	650 (47.8%)
<150 miles	271 (19.9%)
<250 miles	33 (2.4%)
<500 miles	43 (3.2%)
>500 miles	47 (3.5%)
Local	13 (1%)
Other	74 (5.4%)
Unknown	228 (16.8%)

<100 miles	454 (56.7%)
<150 miles	175 (21.8%)
<250 miles	9 (1.1%)
<500 miles	12 (1.5%)
>500 miles	23 (2.9%)
Local	9 (1.1%)
Other	33 (4.1%)
Unknown	86 (10.7%)

<100 miles	762 (49.1%)
<150 miles	317 (20.4%)
<250 miles	29 (1.9%)
<500 miles	27 (1.7%)
>500 miles	41 (2.6%)
Local	16 (1%)
Other	82 (5.3%)
Unknown	279 (18%)

States (Top 10)

Washington	950 (69.9%)
Unknown	228 (16.8%)
Other	26 (1.9%)
Oregon	45 (3.3%)
Idaho	13 (1%)
California	6 (0.4%)
Arizona	6 (0.4%)
Texas	5 (0.4%)
Ohio	3 (0.2%)
Utah	3 (0.2%)

Washington	633 (79%)
Unknown	86 (10.7%)
Other	9 (1.1%)
Oregon	23 (2.9%)
Florida	3 (0.4%)
Idaho	3 (0.4%)
Texas	3 (0.4%)
Arizona	3 (0.4%)
California	3 (0.4%)
Colorado	2 (0.2%)

Washington	1079 (69.5%)
Unknown	279 (18%)
Other	21 (1.4%)
Oregon	63 (4.1%)
Idaho	9 (0.6%)
California	8 (0.5%)
Arizona	3 (0.2%)
Florida	3 (0.2%)
Tennessee	3 (0.2%)
Texas	3 (0.2%)

Booking Window

0-7 days	235
7-14 days	144
14-21 days	180
21-60 days	369
60+ days	431

0-7 days	168
7-14 days	79
14-21 days	61
21-60 days	216
60+ days	277

0-7 days	235
7-14 days	182
14-21 days	202
21-60 days	397
60+ days	537

Previous Stay Count

New Guest	681
1 Stay	254
2-5 Stays	319
5+ Stays	105

New Guest	363
1 Stay	147
2-5 Stays	214
5+ Stays	77

New Guest	726
1 Stay	308
2-5 Stays	392
5+ Stays	127

Next 4 Months

April

	2025	2024 (same point)	2024 (complete)
Paid Occ	42.63	45.76	54.33
Weekends	50.68	51.07	68.57
Weekdays	43.13	46.03	51.6

May

	2025	2024 (same point)	2024 (complete)
Paid Occ	21.34	19.77	35.64
Weekends	41.18	38.41	70.74
Weekdays	13.8	13	23.1

June

	2025	2024 (same point)	2024 (complete)
Paid Occ	24.48	20.37	49.97
Weekends	32.29	26.46	68.82
Weekdays	24.69	18.63	43.63

July

	2025	2024 (same point)	2024 (complete)
Paid Occ	27.52	24.26	81.89
Weekends	35.73	24.93	91.58
Weekdays	26.99	24.16	79

Stats for 2025-04-01

Yesterday (2025-03-31)

Past 7 Days (2025-03-31)

Past 30 Days

Next 4 Months

April

May

June

July

Total Occupancy (1-Availabilty)