Stats for 2024-12-22

Yesterday (2024-12-21)

Yesterday (2024-12-21)Previous Day (2024-12-20)Last Year (same dow)
Total Reservations289525
New Guests (%)44.4%23.8%30%
Avg Booking Window588269
Avg Length of Stay2.93.24.2
Total Nights Booked5227242
Avg Rent (AHR)$1245$1416$1658
Gross Rent Booked$22415$118930$16583
Sources
Airbnb1 (5.6%)
Call14 (77.8%)
Vrbo3 (16.7%)
Call84 (100%)
Call4 (40%)
Web6 (60%)
Campaigns
3FOR2FALL - 20243 (16.7%)
Airbnb Channel1 (5.6%)
DIG24 - BOGO1 (5.6%)
Gift Certificate Bookings2 (11.1%)
Military Member1 (5.6%)
Online Booking4 (22.2%)
Passport at the Beach1 (5.6%)
Seabrook Office Reservation1 (5.6%)
Selection Appointment Sales Team 1 (5.6%)
VRBO3 (16.7%)
3FOR2FALL - 20241 (1.2%)
Employee Reservation - Vacation Credit Used 1 (1.2%)
Gift Certificate Bookings3 (3.6%)
Military Member1 (1.2%)
Online Booking68 (81%)
Passport at the Beach1 (1.2%)
Seabrook Office Reservation9 (10.7%)
Online Booking6 (60%)
Seabrook Office Reservation4 (40%)
Travel Distance
<100 miles10 (55.6%)
<150 miles7 (38.9%)
Unknown1 (5.6%)
<100 miles48 (57.1%)
<150 miles23 (27.4%)
<250 miles2 (2.4%)
>500 miles1 (1.2%)
Local2 (2.4%)
Other2 (2.4%)
Unknown6 (7.1%)
<100 miles7 (70%)
<150 miles1 (10%)
<500 miles1 (10%)
Local1 (10%)
States (Top 10)
Washington17 (94.4%)
Unknown1 (5.6%)
Other0 (0%)
Washington70 (83.3%)
Unknown6 (7.1%)
Oregon5 (6%)
Other0 (0%)
California1 (1.2%)
Washington10 (100%)
Other0 (0%)
Booking Window
0-7 days5
7-14 days3
14-21 days0
21-60 days7
60+ days3
0-7 days10
7-14 days8
14-21 days0
21-60 days19
60+ days47
0-7 days1
7-14 days1
14-21 days2
21-60 days4
60+ days2
Previous Stay Count
New Guest8
1 Stay1
2-5 Stays7
5+ Stays2
New Guest20
1 Stay21
2-5 Stays34
5+ Stays9
New Guest3
1 Stay2
2-5 Stays5
5+ Stays0

Past 7 Days (2024-12-21)

Past 7 Days (2024-12-15-2024-12-21)Previous 7 Days (2024-12-08-2024-12-14)Same Days Last Year
Total Reservations343147160
New Guests (%)30%47.9%39.8%
Avg Booking Window715360
Avg Length of Stay3.33.44
Total Nights Booked836326349
Avg Rent (AHR)$1507$1591$1783
Gross Rent Booked$387237$152718$156947
Sources
Airbnb9 (3.5%)
Call244 (94.9%)
Vrbo4 (1.6%)
Airbnb8 (8.3%)
Call86 (89.6%)
Vrbo2 (2.1%)
Airbnb3 (3.4%)
Call36 (40.9%)
Vrbo1 (1.1%)
Web48 (54.5%)
Campaigns
3FOR2FALL - 202415 (5.8%)
AAA Member1 (0.4%)
AARP Members1 (0.4%)
Airbnb Channel9 (3.5%)
DIG24 - BOGO1 (0.4%)
Employee Reservation - Vacation Credit Used 1 (0.4%)
Gift Certificate Bookings9 (3.5%)
Military Member7 (2.7%)
Online Booking189 (73.5%)
Passport at the Beach3 (1.2%)
Seabrook Office Reservation15 (5.8%)
Selection Appointment Sales Team 1 (0.4%)
VRBO4 (1.6%)
WELCOMEBACK1 (0.4%)
2MOREINFALL241 (1%)
3FOR2FALL - 20249 (9.4%)
AAA Member5 (5.2%)
Airbnb Channel8 (8.3%)
Cyber Monday 2024 (CYBERMONDAY2024)1 (1%)
DIG24 - BOGO2 (2.1%)
Gift Certificate Bookings8 (8.3%)
Military Member1 (1%)
Online Booking50 (52.1%)
Passport at the Beach2 (2.1%)
Seabrook Office Reservation5 (5.2%)
Selection Appointment Sales Team 1 (1%)
VRBO2 (2.1%)
WELCOMEBACK1 (1%)
AAA Member3 (3.4%)
Airbnb Channel3 (3.4%)
Military Member5 (5.7%)
Online Booking47 (53.4%)
Seabrook Event1 (1.1%)
Seabrook Office Reservation27 (30.7%)
The 'Ber Months Bonus (Fall 2023 Value Add 3 for 2)1 (1.1%)
VRBO1 (1.1%)
Travel Distance
<100 miles150 (58.4%)
<150 miles65 (25.3%)
<250 miles6 (2.3%)
<500 miles1 (0.4%)
>500 miles3 (1.2%)
Local4 (1.6%)
Other11 (4.3%)
Unknown17 (6.6%)
<100 miles52 (54.2%)
<150 miles24 (25%)
<250 miles4 (4.2%)
<500 miles1 (1%)
>500 miles1 (1%)
Local2 (2.1%)
Other4 (4.2%)
Unknown8 (8.3%)
<100 miles47 (53.4%)
<150 miles16 (18.2%)
<250 miles1 (1.1%)
<500 miles1 (1.1%)
>500 miles4 (4.5%)
Local2 (2.3%)
Other4 (4.5%)
Unknown13 (14.8%)
States (Top 10)
Washington214 (83.3%)
Unknown17 (6.6%)
Oregon12 (4.7%)
Other0 (0%)
California1 (0.4%)
New York1 (0.4%)
Florida1 (0.4%)
Washington78 (81.3%)
Unknown8 (8.3%)
Oregon5 (5.2%)
Other0 (0%)
Idaho1 (1%)
Washington66 (75%)
Unknown13 (14.8%)
Other0 (0%)
Ohio1 (1.1%)
Texas1 (1.1%)
Utah1 (1.1%)
Nevada1 (1.1%)
Oregon1 (1.1%)
Booking Window
0-7 days25
7-14 days53
14-21 days3
21-60 days68
60+ days108
0-7 days10
7-14 days15
14-21 days25
21-60 days25
60+ days21
0-7 days29
7-14 days20
14-21 days5
21-60 days13
60+ days21
Previous Stay Count
New Guest77
1 Stay58
2-5 Stays89
5+ Stays33
New Guest46
1 Stay24
2-5 Stays19
5+ Stays7
New Guest35
1 Stay19
2-5 Stays26
5+ Stays8

Past 30 Days

Past 30 Days 2024-11-22-2024-12-21Previous 30 Days 2024-10-23-2024-11-21Same Days Last Year
Total Reservations18399491772
New Guests (%)23.2%41.5%20.6%
Avg Booking Window9148104
Avg Length of Stay3.63.33.8
Total Nights Booked515820145183
Avg Rent (AHR)$1775$1342$1898
Gross Rent Booked$2566483$824033$2588893
Sources
Airbnb46 (3.2%)
Call1384 (95.7%)
Vrbo16 (1.1%)
Airbnb44 (7.2%)
Booking.com1 (0.2%)
Call542 (88.3%)
HVMI2 (0.3%)
Vrbo25 (4.1%)
Airbnb8 (0.6%)
Call395 (29%)
Vrbo13 (1%)
Web948 (69.5%)
Campaigns
2MOREINFALL242 (0.1%)
3FOR2FALL - 202442 (2.9%)
AAA Member9 (0.6%)
AARP Members4 (0.3%)
Airbnb Channel46 (3.2%)
Corporate Event4 (0.3%)
Cyber Monday 20231 (0.1%)
Cyber Monday 2024 (CYBERMONDAY2024)776 (53.7%)
DIG24 - BOGO6 (0.4%)
Employee Reservation - Vacation Credit Used 2 (0.1%)
Employee Reservation with No Vacation Credit Used3 (0.2%)
Gift Certificate Bookings39 (2.7%)
Military Member16 (1.1%)
Online Booking395 (27.3%)
Passport at the Beach10 (0.7%)
Seabrook Office Reservation50 (3.5%)
Seabrook Windermere Referrals1 (0.1%)
Selection Appointment Sales Team 2 (0.1%)
VRBO16 (1.1%)
WELCOMEBACK6 (0.4%)
Wedding16 (1.1%)
3FOR2FALL - 2024139 (22.6%)
AAA Member14 (2.3%)
AARP Members5 (0.8%)
Airbnb Channel44 (7.2%)
Beach Home Discovery Program 3 (0.5%)
Booking.com1 (0.2%)
Corporate Event2 (0.3%)
Cyber Monday 2024 (CYBERMONDAY2024)1 (0.2%)
DIG24 - BOGO22 (3.6%)
Employee Reservation - Vacation Credit Used 2 (0.3%)
Grays Harbor Shoulder Season 25% Rent Discount3 (0.5%)
Guest Recovery 1 (0.2%)
Marriott Homes and Villas2 (0.3%)
Military Member15 (2.4%)
Online Booking276 (45%)
Passport at the Beach14 (2.3%)
Private Event1 (0.2%)
Seabrook Event2 (0.3%)
Seabrook Office Reservation26 (4.2%)
VRBO25 (4.1%)
WELCOMEBACK7 (1.1%)
Wedding8 (1.3%)
Windermere Group 20241 (0.2%)
AAA Member5 (0.4%)
Airbnb Channel8 (0.6%)
Black Friday 20232 (0.1%)
Corporate Event7 (0.5%)
Cyber Monday 20221 (0.1%)
Cyber Monday 20231067 (78.2%)
Grays Harbor Residents1 (0.1%)
Hood to Coast 20241 (0.1%)
Military Member6 (0.4%)
Online Booking155 (11.4%)
Private Event2 (0.1%)
Seabrook Event1 (0.1%)
Seabrook Office Reservation76 (5.6%)
The 'Ber Months Bonus (Fall 2023 Value Add 3 for 2)13 (1%)
VRBO13 (1%)
Wedding6 (0.4%)
Travel Distance
<100 miles852 (58.9%)
<150 miles341 (23.6%)
<250 miles27 (1.9%)
<500 miles18 (1.2%)
>500 miles35 (2.4%)
Local26 (1.8%)
Other64 (4.4%)
Unknown83 (5.7%)
<100 miles362 (59%)
<150 miles101 (16.4%)
<250 miles10 (1.6%)
<500 miles4 (0.7%)
>500 miles24 (3.9%)
Local14 (2.3%)
Other37 (6%)
Unknown62 (10.1%)
<100 miles821 (60.2%)
<150 miles306 (22.4%)
<250 miles21 (1.5%)
<500 miles17 (1.2%)
>500 miles31 (2.3%)
Local28 (2.1%)
Other69 (5.1%)
Unknown71 (5.2%)
States (Top 10)
Washington1202 (83.1%)
Unknown83 (5.7%)
Other10 (0.7%)
Oregon58 (4%)
California12 (0.8%)
Texas6 (0.4%)
Florida4 (0.3%)
Idaho3 (0.2%)
Hawaii2 (0.1%)
New York2 (0.1%)
Washington479 (78%)
Unknown62 (10.1%)
Other5 (0.8%)
Oregon11 (1.8%)
California6 (1%)
Michigan4 (0.7%)
Colorado4 (0.7%)
Utah2 (0.3%)
New York2 (0.3%)
Idaho2 (0.3%)
Washington1160 (85%)
Unknown71 (5.2%)
Other12 (0.9%)
Oregon32 (2.3%)
California7 (0.5%)
Texas4 (0.3%)
Utah3 (0.2%)
Colorado2 (0.1%)
Minnesota2 (0.1%)
Massachusetts2 (0.1%)
Booking Window
0-7 days74
7-14 days89
14-21 days77
21-60 days378
60+ days828
0-7 days105
7-14 days74
14-21 days59
21-60 days238
60+ days138
0-7 days67
7-14 days55
14-21 days76
21-60 days270
60+ days896
Previous Stay Count
New Guest336
1 Stay292
2-5 Stays555
5+ Stays263
New Guest255
1 Stay115
2-5 Stays175
5+ Stays69
New Guest281
1 Stay243
2-5 Stays584
5+ Stays256

Next 4 Months

December

20242023 (same point)2023 (complete)
Paid Occ25.0630.2831.65
Weekends37.1538.1340.02
Weekdays19.9227.8728.63

January

20252024 (same point)2024 (complete)
Paid Occ15.5714.8721.88
Weekends34.5727.2740.83
Weekdays12.313.1218.87

February

20252024 (same point)2024 (complete)
Paid Occ16.8410.835.43
Weekends32.9917.7155.47
Weekdays15.068.3328.73

March

20252024 (same point)2024 (complete)
Paid Occ14.737.2738.44
Weekends29.0411.662.37
Weekdays13.295.5827.78

Total Occupancy (1-Availabilty)